Among those are two privacy-focused engines, DuckDuckGo and the French-built Qwant, which both use Bing to deliver results. Discounting country-specific tools such as Baidu in China and Naver in South Korea, smaller search engines are all either powered by Google or Bing. What’s abundantly clear is that the competition is meagre. That allegation forms the basis of a lawsuit filed against the company by the US Department of Justice. Others allege that Google has used anticompetitive behaviour to force its search engine upon us. The company believes it's a superior product that does its job brilliantly. Opinions differ as to how Google reached its dominant position. The big question is whether we care enough about our privacy to change what has become an instinctive habit: to Google things. Brave Search, as it'll be known, is billed as the "the first private alternative to Google Search", with a completely independent index and a no-snooping guarantee. It believes there's demand for a platform that does not track searches or build profiles of its users. But Brave, a web browser dedicated to the privacy of users, has announced a plan to do exactly that. So, given Google's massive dominance, you might wonder why anyone would bother launching a competitor. Its nearest competitor, Bing, has a mere 2.6 per cent market share. It may not be quite a monopoly, but the platform handles 92 per cent of the world's search queries. But when a US court ruled in 2017 that Google could keep its trademark, its reasoning was clear: people don't use "Google" to mean any search engine. Google, however, isn't keen on us doing this after all, history provides many examples of companies that lost trademarks when they lapsed into generic use (aspirin and trampoline among them). That's hardly surprising, given that it's more convenient to say "Google" than "use a search engine", and everyone knows what it means. The classic is example is the word, jaguar, which can mean the automobile, the animal and a sports team.The word "Google" started out as a proper noun, but it ended up a verb. One of the challenges for search is showing results for vague queries that have multiple search intents. This is DuckDuckGo’s Ad Laden Search Result The search query is a vague query that contains multiple search intents: Lollipop.Ī search for “lollipop” can be for the candy, the song, a video of the singers of the song and so on. Here is a comparison between the three search engines. Google Versus DuckDuckGo Versus Bing Versus Brave That said, the quality of the search results that I have seen are outstanding in terms of usefulness.Īfter using Brave, I suspect that a reason why I have not embraced Bing, despite liking Bings search results, is that Bing feels similar to Google.īrave on the other hand offers me something different that feels just right and makes me want to return to it, something I’ve never felt using any other Google competitor.īefore using Brave search I was fine with how Google’s search results were displayed.īut after using Brave I began noticing a lack of refinement in how Google’s search results were displayed and wanting to go back to the relatively more relaxed user experience provided by Brave search. So it’s not fair to make judgments on an unfinished product. We are conflicted about this issue of traffic loss, and hope to devise a Brave solution to this conundrum soon.” How Good is Brave Search?īrave search is currently in testing mode. We need to weigh this against user expectations of having used other search engines that provide information this way-omitting featured snippets would be detrimental to the user experience. less click-through) to the sites providing the content. “Please know that Brave respects content attribution, and we are aware that good snippets may lead to traffic deprivation (i.e. The makers of the Brave search engine are aware of this issue and have published a statement about it. This can be an issue with some featured snippets where it’s possible that a certain amount of users find their answers in the snippet and don’t click through to the website that created the content.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |